Monthly Archives: July 2011

Dressing is a way of life …

“Dressing is a way of life” is a popular quote by designer Yves Saint Laurent. But what is the way of life and therefore dressing in India right now? My take is that it is constantly evolving and adapting to … Continue reading

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Brands that listen make better friends!

In today’s world, where ‘trending topic‘ has replaced ‘wildfire‘ as the synonym for hot news, whether you like it or not; you simply cannot ignore the omnipresence of social media. The fact that the first word of the attack on … Continue reading

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Healthcare – Any time, Anywhere

Mobile telephony, information technology, cloud computing, UID’s have become a way of life. There was a time when these technologies were merely food for science fiction, but now we cannot imagine a world without them. Technology is all over the … Continue reading

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School with a View

 In this blog post, I would like to walk my readers through the journey that two startups took, namely, my company Brandscapes, and our client Value Budget Housing Corporation. VBHC is a housing development company floated by a bunch of … Continue reading

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