Tag Archives: Reliance

Relevance Marketing in Retail through loyalty card programs

A few days ago, as I was clearing my inbox, I stumbled across an e-mail I had received from an Indian retail chain. It was regarding the loyalty card I hold with them, on which I accumulate points whenever I … Continue reading

Posted in Analytics, Big Data, Branding, Retail | Tagged , , , , , , , , , , | Leave a comment