Tag Archives: Trends

Global Mega Trends to Influence Marketers

According to the World Advertising Research Center, Coca-Cola, the soft drinks giant, plans to adapt its strategy in order to reflect global “mega-trends” such as urbanisation, consumer empowerment and the ageing of the population in many markets. The first of … Continue reading

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Social Media – Some trends

Most web posts, press articles and cocktail conversations appear to hover round this fast-growing phenomenon called Social Media. Marketers are trying it out, analysts are examining it, consultants are spouting ‘gyaan’, while the youth quietly goes about using it, making … Continue reading

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Why People Blog?

It’s not rocket science that with the popularity and power of the Internet growing all over the world, online marketing has become a high interest topic. Early marketing applications started with banner and pop-up ads recently moved to tools such … Continue reading

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